The following factors combine to determine which items appear and the order (or placement) in which those items are displayed. Keep in mind that these factors are not equally weighted to determine the order of the results.

Tag and title relevancy

Items in Osbisy’s search results must match the buyer’s search word or phrase. Items that do not match a buyer’s search won’t be included in results.

For example, the search “banana backpack” will only return items that match both “banana” and “backpack” in either the listing tags or titles.

Once the search algorithm finds all of the items that match the search, we also use keywords to determine the order of those results.

1. Exact phrase matches are stronger than matches on individual words. For example, a search for “banana backpack” would return all items with the words “banana” and “backpack” in the tags or title, but items with “banana backpack” in the title would be considered a closer match.

2. If a word or phrase in a buyer’s search appears in both the title and tags of a listing, the search algorithm considers that listing more relevant than a listing with that word or phrase in the tags or title alone.

3. Words at the beginning of titles are considered more important than words at the end.

Item attribute relevancy

The key information provided in item attributes is considered in Osbisy search, similar to keywords in item tags and titles.

When using attributes, select as many accurate attributes as each item has available. This will maximise your item’s exposure in search results.

Check out this Help article for more details on using attributes with your items.

Listing quality

To show items that buyers are likely to purchase, Osbisy’s search algorithm also considers how well individual items tend to do in search. We call this “listing quality.”

If a buyer clicks, favourites, or purchases an item after they’ve seen it in search results, that action contributes to the listing’s quality score.

Customer & market experience

We want buyers to have a great experience when they purchase from a seller on Osbisy. Because of this, we consider a shop’s record of customer service and whether it’s in good standing according to Osbisy’s policies.

Great reviews, completed About section, and completed shop policies can all help your placement in search. Using the shop policies template will also slightly improve your placement (FAQs and seller details are not factored). However, recent cases and past intellectual property infringement issues can have a negative effect. New shops have a neutral score, which has no impact on placement.

Recency

To keep search results fresh for frequent shoppers, Osbisy’s search algorithm reviews how recently an item was listed or relisted.

Shop location

Many buyers wanted that they like purchasing from sellers based in their own countries or neighbouring countries.

To make local items slightly more prominent in search results in these specific countries, we take the location of the shop and the shopper into account. Searches made within other countries do not take shop location into account for search results.